1. Test duration: 35 Minutes
2. Number of questions: 30 Multiple Choice Questions
3. Each question has multiple options, out of which only one is correct.
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Question 1 of 30
1. Question
Of the following website functions, which is the most important?
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Question 2 of 30
2. Question
What is Keyword prominence? CorrectIncorrect -
Question 3 of 30
3. Question
A digital marketing strategy is needed to provide consistent direction for an organization’s online marketing activities. A good digital marketing strategy must:
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Question 4 of 30
4. Question
If the daily budget for your campaign is less than the recommended amount,what may occur?
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Question 5 of 30
5. Question
Search engines do not index some common words (such as “or”, “and”, “when”, and “in”) within the webpage. What are these common words called? CorrectIncorrect -
Question 6 of 30
6. Question
Google pagerank is mostly affected by CorrectIncorrect -
Question 7 of 30
7. Question
What is correct about Meta description? CorrectIncorrect -
Question 8 of 30
8. Question
Length of title characters that google display on search results?
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Question 9 of 30
9. Question
What is the right way to handle negative criticism on social media?
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Question 10 of 30
10. Question
Which of the following marketing techniques are most likely to pay you?
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Question 11 of 30
11. Question
What is NOT a pricing tactic usually applied by companies that offer digital products such as written content, music or videos?
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Question 12 of 30
12. Question
Stop indexing particular page to index in SERP?
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Question 13 of 30
13. Question
Best way to deal with non existent page?
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Question 14 of 30
14. Question
What is the best way to make money “while you sleep”?
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Question 15 of 30
15. Question
Google tag manager coder is added on
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Question 16 of 30
16. Question
What is a great way to improve your website’s “stickiness”, which is keeping someone on your website and encouraging them to come back?
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Question 17 of 30
17. Question
The best way to increase the possibility of website visitors following through on contacting you is
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Question 18 of 30
18. Question
An ad with keyword “Cheap chocolate”(in Quotations”) would run on which of the following search Queries?
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Question 19 of 30
19. Question
The term conversion, in digital marketing, refers to achieving a specific goal, such as:
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Question 20 of 30
20. Question
The best way to promote a business with social media is
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Question 21 of 30
21. Question
What does SEO stand for ?
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Question 22 of 30
22. Question
The online presence of a company can be associated with different online goals, such as making its products available for online purchase, providing services and building relationships, offering an experience to strengthen the brand and stimulating interactions with consumers. What is the main goal of the website below?
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Question 23 of 30
23. Question
Which of these factors will affect your ranking for local-focused queries?
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Question 24 of 30
24. Question
What do the acronyms PA, DA, and PR stand for?
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Question 25 of 30
25. Question
Which of the below options are called as appropriate Keyword Density?
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Question 26 of 30
26. Question
Which of the following tactics can harm your search rankings?
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Question 27 of 30
27. Question
How much time period is required to get a Google page ranking?
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Question 28 of 30
28. Question
Which of the following is likely to be the most expensive in terms of Cost Per Lead?
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Question 29 of 30
29. Question
Your company spent INR 3600 on Google AdWords in last week to generate 16 leads. What is your CPL?
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Question 30 of 30
30. Question
Which of the following is not an advantage of SEO over SMM?
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